The value of a podcast is not only the episode. It is the clips, quotes, stills and arguments that can travel across social, sales conversations and your website. We produce with that reuse in mind.
Long-form content is expensive when it only lives in one place.
A well-produced episode can sit on a platform with modest reach while the brand continues to publish unrelated short-form content. The best material — a clear explanation, a strong opinion, a useful story — never reaches the audience that would benefit from it.
We plan each recording around the derivative assets: vertical clips with captions, quote cards, a trailer, stills for the website and snippets for sales follow-up. The episode remains the anchor; the rest extends its working life.
- —A set and camera plan that looks considered on every platform.
- —Audio treated as seriously as video.
- —Editing that respects the conversation's pace.
- —A clip strategy agreed before the recording, not after.
What the work can include.
The exact deliverables are agreed in the proposal. Not every item is included in every engagement.
Pre-production
- Format and episode planning
- Set and lighting design
- Guest briefing and technical checks
- Recording schedule
Production
- Multi-camera recording
- Professional audio capture
- Photography on set
- Behind-the-scenes content
Post
- Full episode edit
- Colour and audio mix
- Titles and graphics
- Trailer and teaser
Repurposing
- Vertical short-form clips
- Captioned excerpts
- Quote cards and stills
- Publishing guidance
How we approach it.
The process adapts to the scope, but the discipline is consistent.
Design the show, not just the set
Who it is for, what it is about, how often it publishes and what each episode should leave the listener with.
Plan for the clip
We identify the moments likely to travel and capture additional coverage — reactions, b-roll, close-ups — so the edit has options.
Make the recording comfortable
Guests who feel at ease sound better. We handle the technical setup, the run of show and the timekeeping so the host can focus on the conversation.
Deliver a month of material
Episode, trailer, clips, stills and captions packaged for the platforms you actually use.
Sound first
Audiences forgive a modest frame; they do not forgive poor audio.
A format you can sustain
A monthly show that publishes is better than a weekly show that stops after six weeks.
No invented reach
We report downloads and views where the platform provides them, without inflating the numbers.
Often works alongside.
Creative Production
Photography, film, reels and post-production produced with the channel, campaign and brand in mind — not as an isolated shoot.
Felic Studio. Built for the campaign.Social Media Marketing
Strategy, content, publishing and reporting for social platforms — treated as a business communication channel, not a calendar of posts.
A channel with a job to do.Events By Felic
Event planning, promotion and professional coverage for launches, activations, institutions and celebrations — with a crew assembled to the brief.
Plan it. Promote it. Capture it.Before you brief this.
These are the questions we hear most often about this service.
Ask something elseDo you provide the studio or come to us?
Both are possible depending on the format and location. A controlled studio gives consistent quality; recording on location can suit a founder's office, a venue or a client site. We confirm equipment and crew for each setup.
How many clips can one episode produce?
It depends on the conversation and the agreed scope. A typical package includes the full episode, a trailer and a set of vertical clips. We agree the number before recording so the edit is planned accordingly.
We have never recorded a podcast. Can you help with the format?
Yes. We can develop the format, prepare the host, brief guests and run the recording. The first episode is often a pilot; we review it and adjust the format before committing to a publishing rhythm.
Who owns the recording?
You receive the agreed final deliverables and usage rights on full payment. Raw footage and project files remain with the studio unless otherwise agreed. Guest releases and music licensing are handled as part of production where required.
Turn one recording into a month of content.
Tell us who the show is for, how often you can record, and what you want it to achieve.